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  • Facebook
  • Instagram

"Clients Like You Make MY Heart Pop" Success Plan

Campaign Overview:
Scenario: In February, embrace the month of love with a valentine's theme. Use creative, playful messaging around the idea of "Clients Like You Make My Heart Pop " and position yourself as the partner that takes the stress out of their transactions, allowing them to focus on what really matters.

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Campaign Summary:

  • Value-Added Asset:  A branded bag of gourmet popcorn in a fun, festive Valentine’s Day-themed package, with a tag saying, "Clients like you make my heart POP!"

  • Message Delivery: Initial in-person drop-off or email with a follow-up text or email.

  • 3-Touch Follow-Up:

    • Email one week later reminding how you are grateful for them as a clients and how you're ready to take the stress out of their transactions this season.

    • Phone call two weeks later to check-in.

    • Text message three weeks later reminding them about the TC’s services.

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This campaign nurtures a personal connection while offering useful tools and highlighting the TC's value.

Clients like You Make My Heart Pop Tag

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This could be a bag of gourmet popcorn with:

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  • A small Valentine’s-themed treat, like chocolates or candy hearts

  • A bottle of bubbly or sparkling water (a festive drink to enjoy with the popcorn)

  • Include a small, branded note with the message: “Just popping by to let you know you bring so much joy to my day! Let me take care of the details so you can focus on the things that make your heart POP this Valentine’s season.

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Scripts & Follow-Ups

  • Message Delivery: In-Person

  • Immediate Follow-Up: Text Message or Email (within 24-48 hours of the initial contact)

  • 3-Touch Follow-Up:

    • Email one week later about how clients like them “make your heart pop”!

    • Phone call two weeks later to check-in.

    • Text message three weeks later reminding them about the TC’s services.

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